Library marketing and communications : strategies to increase relevance and results
(Reference)

Book Cover
Average Rating
Author
Anderson, Cordelia, 1974-
Published
Chicago : ALA Editions, 2020.
Format
Reference
ISBN
9780838947999 (pbk.) :, 0838947999
Physical Desc
xv, 157 pages : illustrations ; 23 cm
Status
On Shelf
Staff Collection - Chief Librarian's Office
R021.7 A6
1 available

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Staff Collection - Chief Librarian's OfficeR021.7 A6On Shelf

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Syndetics Unbound

Subjects

LC Subjects
Libraries -- Public relations -- United States.
Libraries -- United States -- Marketing.
Public relations.

More Details

Published
Chicago : ALA Editions, 2020.
Language
English
ISBN
9780838947999 (pbk.) :, 0838947999

Notes

Bibliography
Includes bibliographical references and index.
Description
"This book addresses the relevance question that libraries face today and explains how libraries can rise to the occasion by implementing strategic marketing and communications planning to tell their stories effectively"--,Provided by publisher.

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Citations

APA Citation, 7th Edition (style guide)

Anderson, C. (2020). Library marketing and communications: strategies to increase relevance and results . ALA Editions.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Anderson, Cordelia, 1974-. 2020. Library Marketing and Communications: Strategies to Increase Relevance and Results. ALA Editions.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Anderson, Cordelia, 1974-. Library Marketing and Communications: Strategies to Increase Relevance and Results ALA Editions, 2020.

MLA Citation, 9th Edition (style guide)

Anderson, Cordelia. Library Marketing and Communications: Strategies to Increase Relevance and Results ALA Editions, 2020.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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